Start earning through established networks:
Tip: Start with smaller networks (Podcorn, AdvertiseCast) before applying to premium networks.
Move beyond networks for higher earnings:
Tip: Direct sponsorships typically pay 20-40% more than network rates.
Build sustainable podcast business:
Tip: The most successful podcasters have 3+ revenue streams.
Recommended equipment to improve your podcast audio quality and production value
Professional USB condenser microphone with multiple pattern selection for crystal clear podcast audio.
Full HD 1080p webcam for video podcasting, live streaming, and recording video content.
18-inch ring light with stand for professional studio lighting in video podcasts and recordings.
High-speed SD card for storing podcast recordings, audio files, and production assets.
Professional studio headphones for accurate audio monitoring during podcast recording and editing.
Disclosure: These are Amazon affiliate links. We earn a small commission at no extra cost to you if you purchase through these links. This helps support the maintenance of free tools like this calculator.
🚀 Grow Your Podcast
AdSense ad slot - 728x90Transparent information about where our 2026 Podcast earnings data comes from
IAB CPM Standards: $18-$35 CPM for host-read ads (2026 rates)
Ad Placement: Pre-roll ($18-$25), Mid-roll ($25-$35), Post-roll ($15-$22)
Measurement: 30-day download window standard (IAB V2.1)
Niche CPM Ranges: $15-$80 depending on podcast category
Primary Sources: IAB Podcast Technical Guidelines 2026, podcast network rate cards
Methodology: Aggregated from industry reports and podcaster surveys
Market Size: $4.2B total podcast ad revenue projected for 2026
Listener Demographics: 144M monthly US listeners (62% of population 12+)
Growth Rate: 18% year-over-year revenue growth (2025-2026)
Disclaimer: This calculator provides estimates based on 2026 industry averages. Actual earnings may vary based on content quality, audience demographics, engagement rates, and market conditions. All data is sourced from publicly available industry reports and platform documentation.